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Bangkok Hotel – Rende Inks Deal with Rosewood for Luxury Bangkok Hotel

By on Oct 18, 2013 in Property News

Rosewood Hotels & Resorts has signed on to manage an ultra-luxury hotel in Bangkok owned by Pintongta Shinawatra Kunakornwong.

Owned by hospitality investment company Rende, the new 33-storey hotel on Ploenchit Road will feature 146 rooms. It is scheduled for opening in 2017.

Pintongta, daughter of Thaksin Shinawatra and chief executive officer of Rende, said Rosewood Bangkok would become one of the top luxury-hotel choices for international travellers to the city.

“Rosewood and Rende have a comparable philosophy when it comes to providing the best service available in the market, as well as the same vision in design, which has made this partnership naturally easy. We also share the ultimate goal of wanting to create one of the best hotels in Bangkok,” she said.

Sonia Cheng, chief executive officer of Rosewood Hotel Group, said: “As one of the world’s most popular tourist destinations, Bangkok is a key strategic location for Rosewood to strengthen its foothold in Asia. We are delighted to partner with Rende and add Rosewood Bangkok to our acclaimed collection.”

The signing marks Rosewood’s ninth management agreement to be announced globally, and the fourth this year in the Asia-Pacific region.

New York-based architectural firm Kohn Pedersen Fox Associates, a consultant to the local design firm Tandem Architects, will reference cultural touchstones to create a hotel that reflects Thailand’s rich heritage and customs. Rosewood Bangkok will be the firm’s first project in Thailand.

Two connecting high-rise structures will create a dynamic form inspired by the graceful hand movement of the wai – the simple but beautifully elegant Thai gesture of greeting and welcome, which ideally conveys Thai tradition and culture.

In keeping with the tropical environment, an atrium complete with a lush, vertical garden will separate the two structures.

KPF has designed some of the most iconic modern landmarks in the region and the world, including the International Commerce Centre in Hong Kong, Roppongi Hills in Tokyo, the Shanghai World Financial Centre, Lotte World Tower in Seoul, the Heron Tower in London and the renovation of the Museum of Modern Art in New York City.

Source | The Nation 18 October 2013

Nora has been in the Corporate Communications arena for a number of years. Nora's role is to communicate all newsworthy items that are of a PR nature.

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