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What Bangkok Office Workers Want

By on Feb 06, 2019 in Featured, Office

What Bangkok office workers want

Wellness, smart tech and good air quality are becoming priorities in addition to good location and convenience, survey reveals

While convenient location and access to mass transit remain primary requirements, Bangkok office workers are increasingly demanding spaces that focus on wellness, comprehensive services and smart building technology, a new survey says.

Undertaken by Nielsen Thailand, in collaboration with The Parq by TCC Assets, the survey identified key trends influencing the capital’s office worker population with regard to the time they spend at work.

The survey, conducted in November 2018, covered 400 respondents aged 25 to 45, with equal gender distribution, working for both Thai and international companies. The aim was to better understand how office space plays a role in both job selection and satisfaction, information that could also help employers and commercial real estate developers plot future strategies.

Location counts: For 92% of respondents, office location was deemed “extremely important” or “important”. With respondents reporting an average daily commuting time of 60 minutes, combining two to three means of transport, 91% rank proximity of their building to public transport as “very important”, with access to mass transit gaining the highest score in importance of direct access from office buildings (69%).

Younger workers are placing more importance on convenience and proximity than ever before. Some 72% of respondents said they’d prefer to walk less than 500 metres from their office to the nearest BTS or MRT station, with those aged 25-30 almost twice as likely as others to refuse to walk more than 100m to public transport.

A full 85% of the 25-30 age group used the BTS or MRT for their commute, and most said they would prefer to travel for less than 30 minutes.
Executive level employees aged 41-45 had the longest commute overall, with 37% travelling more than 90 minutes to the office.

More than just a workplace: The survey highlighted three major factors that help increase workplace satisfaction: comprehensive services on the premises (43%), good safety and security (42%), and greenery and public areas for relaxation (36%).

Convenience is the most important factor when choosing an office building – from its location to the services offered on site.

The presence of a food court, convenience store, a gym or after-work dining options on site carry far more weight among today’s generation of office workers, being chosen as the top four value-adding services.

When asked if healthy food availability at the office would help them eat more mindfully, 92% said “definitely” and “strongly agree”.

Office workers also strongly agree (93%) that fitness facilities in their building, or proximity to a public park, would allow them to exercise more frequently.

Smart tech requirements: Smart technology is something all age groups have in common as a must-have in their office building.

While 62% say security systems are most important, energy management systems come second at 50%, showing an increased concern for environmentally friendly buildings. Smart car parking is also in the top three, at 47%.

By gender, more women prefer hands-free automated toilet systems for better hygiene and convenience (46%) than men, whereas men place higher importance on electric vehicle charging stations (16% and 9%, respectively).
Younger workers place importance on having customer service mobile apps at the office building, at a rate of 46%, almost double their older counterparts.

Growing awareness of sustainability at the workplace can also be seen in the high preference for recycling and water management systems in office buildings (40%).

Enhancing productivity and satisfaction: Reflecting a global shift towards better health and wellnessfocused trends, top-rated factors seen as improving productivity and wellbeing were: good indoor air quality (64%), access to natural light and views (45%) and plants and green spaces (40%). The desire for more access to fitness and relaxation facilities on site (39%) were another clear indication of a shift towards wellnessfocused trends.

City office workers also said their greatest office building concerns were uncomfortable working conditions (41%) and poor air quality (40%).

“By understanding the evolving expectations of office workers, the growing awareness of convenience and quality of life, executives can improve their ability to attract and retain talent by creating a work space that integrates wellness, smart technology and natural spaces,” said Viraj Juntani, executive director for consumer insights with Nielsen Thailand.

“The presence of a food court, convenience store, a gym or after-work dining options on site carry far more weight among today’s generation of office workers.

Interested in renting office spaces contact CBRE

Source: Bangkok Post – 5 February 2019

Nora has been in the Corporate Communications arena for a number of years. Nora's role is to communicate all newsworthy items that are of a PR nature.

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