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รายงานตลาดโรงแรมในภูเก็ต ครึ่งแรกของปี 2566

31 สิงหาคม 2566 Read 10 นาที

SEMI-ANNUAL HIGHLIGHTS

- The number of international and domestic passenger arrivals at Phuket International Airport increased by 133.4% Y-o-Y from 1,463,183 in H1 2022 to 3,415,107 in H1 2023. For comparison, H2 2022 saw the arrival of 2,473,029 passengers.

-  Phuket Hotel KPI’s, according to STR showed:
    -  Occupancy improved to 70.1%, increasing 35.5 percentage points Y-o-Y from 34.6% in H1 2022.
    -  Average Daily Rate (ADR) was recorded at THB 5,250, indicating a 33.2% increase Y-o-Y.
    -  RevPAR was recorded at THB 3,807, a 178.4% increase Y-o-Y in accordance with the improvements in ADR.
    -  In comparison H1, 2019 figures were 73.6% occupancy, ADR of THB 4,061 and RevPAR of THB 3,129.

- The Phuket hotel market saw one new hotel with 662 keys open during this quarter, bringing the total supply to 44,069 keys across 260 hotels as of H1 2023.

- By 2025, Phuket’s total hotel supply is forecast to increase by 7.0% with the addition of 13 under-construction hotel projects with a total of 3,103 keys.